Assessment & Insights Gathering Capability
Our Insights Gathering team is focused on gaining an in-depth understanding of the patient perception of care, HCP decision drivers, and dichotomy healthcare relationships. Understanding the behavioral, emotional, and clinical factors that influence healthcare services are vital to building engagement and improving health outcomes. We integrate patient, care-partner, and healthcare provider perspectives into all aspects of the drug development lifecycle to ensure their valuable experience insights are represented.
Customized research aimed to uncover the drivers of patient and physician activity across the clinical journey.
Creation of clear frameworks that identifies and prioritizes patient and HCP engagement opportunities.
Leveraged internal expertise to combine patient advocacy, storytelling, translational health science, implementation science, and behavioral science capabilities to put patient perspectives at the forefront of innovation.
Our methodologies allow for the integration of stakeholder engagement by partnering directly with HCPs, patients, families, and patient advocates to develop actionable insights into the needs and priorities of our client’s target populations.
PURPOSE DRIVEN RESULTS
By gaining healthcare insights, we capture experiences, perspectives, needs, and priorities that can shape clinical trial optimization, implementation and knowledge dissemination strategies, and inform future clinical development opportunities. We turn insights into relevant actions that can improve patient engagement and study success.
Services Available
Qualitative and Quantitative Protocol Development
Patient Experience Journey Mapping
Tailored Surveys Development and Deployment
HCP/Patient Dialogues
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Patient/HCP Burden Assessment
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Patient Advisory Panels/ Focus Groups
Patient-Reported Outcome Selection
Instrument Development and Validation
In-depth Interviews
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Decentralized Deployment Opportunities
Quality of Life Assessment
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